If you go for white hat SEO, an appropriate combination of the right ranking factors in the content, the more likely you are to be on a good footing. So, does this imply that SEO is about the right ranking factors?
Indeed. That is all about separating your content from the pack
Which are the ranking factors for white hat SEO content?
- Keyword domain and keyword links
These used to be very key in the google rankings of 2012 and before, but as of today, they play absolutely no real impact in the rankings. This is a polite way of saying that channel not an effort on these if you want to deal in white hat SEO content.
- Brand linking
This many seem new, though it is the same issue of linking your content to the relevant brands, of course which are market movers. This factor still plays a big role in google rankings to date.
- Social network linking
This normally comes with incredible advantage as a google ranking factor. Link your content to any of the social networks and you have a clear edge over your competitors.
- On-page ranking
This one deals largely with the quality of the content. The search engine have a unique technique of sorting low quality from high quality SEO service content. Sounds like alchemy, right? That is the point. So you compromise on the quality of your content, be sure to rank low in Google’s organic rankings.
- Back linking
This is very important to google. The more of these, the higher the ranking for you SEO service content. Have as many back links to popular sites as you possibly can.
These are just some of the factors that have come out strongly as at the end of 2013. The search engines normally vary the real impact of the various factors at its discretion.